Hostopia announced its initial licensing of website templates to the service provider market, focusing on large hosting providers with strong reseller networks. Hostgator, one of North America's leading hosting providers with a commanding share of the reseller market, has licensed Hostopia's full inventory of professionally developed site templates for distribution to its customer base.
"Demand for pre-built websites is surging as small businesses and professional website designers seek to create superior business websites with less effort," comments Paul D. Engels, Hostopia's chief marketing officer. "Hosting providers can fill this demand, but only if they source a reliable supply of compelling templates with attractive licensing terms. Hostopia meets this need," he added.
The website templates licensed by Hostopia are based on industry standard protocols to be fully compatible with leading development tools such as Namo WebEditor 2006 Suite, Adobe Photoshop6+, Macromedia Flash MX+, Macromedia Dreamweaver MX 2004, FrontPage 2003+, or any other HTML editor. File formats supported include PSD, HTML, SWF and FLA as well as non-flash versions.
Hostgator CEO, Brent Oxley noted, "Hosting resellers are dominated by the developer community who need high quality templates. Few, if any, licensable sources of high-quality templates exist in the market other than Hostopia's. Our in-depth research and testing of their site designs confirm they are the best choice for our needs."
Hostopia and Hostgator declined to reveal specific terms of their agreement. They stated that over 2,500 templates are included under a fully-paid licence with an option to add additional site templates plus OS Commerce designs. Mr. Oxley indicated that Hostgator's marketing plans for the templates are in progress and Hostgator clients can expect to see them within 90 days.
Hostopia's template collection can be viewed at www.templatedemo.com. Hostopia will be offering other licensable properties such as OS Commerce templates and 30,000 web-ready images in the near future.