Customers want to choose how they interact with suppliers

Today’s consumer demands the freedom to interact with a company through their preferred medium of communication, be it postal, voice, email, web or SMS.

And who can blame them? The average UK citizen now has more suppliers than ever to communicate with; from banks and utility companies to mobile phone and internet providers.

As a result, it can be argued that faster, tailored access to more accurate information is the only way to manage such a multitude of interactions successfully.

Thirty years ago the average consumer only had to deal with a few transactions such as quarterly utility and telephone bills and one or two monthly bills, these were relatively easy and straight forward to manage.

This has changed dramatically within the last decade and consumer transactions have grown beyond recognition. Supplier companies have to adapt to increased consumer power and research technology solutions that can facilitate consumers effectively.

Oceanus is a systems integrator and customer management specialist; providing comprehensive document and case management solutions for customer acquisition and customer service environments in Consumer Finance, Telco's and Utility companies