Toshiba Uses PS3 Cell Technology In New ZV Range of Upscaling TV

Toshiba has released a new range of flat screen LCD television that upscales standard definition images from TV shows or current DVD to near HD quality.

Pre-launched at the IFA back in August, the Regza ZV series is dubbed the world's first upscaling TV by the Japanese manufacturer and uses a Quad Core HD processor (or Spursengine).

Capable of displaying 1920 x1080 pixels (or full HD for connoisseurs), the ZV range wil be available in 42-inch and 46 inch models in gloss back only with a nice stand. Other features worth noting include three HDMI slots, Component Video, S-Video, PC Input and more.

There's a new Tosh feature called Active Vistion M100 HD 100Hz which processes pictures faster and doubles the overall image refresh rate (ed: unfortunately, you're stuck with the same pairs of eyeballs), 10-bit colour processing, an integrated Freeview tuner (whereas Panasonic Plasma models boost Freesat) and dynamic contrast ratios that reach up to 30000:1.

Expect to pay around £900 for the 42-inch model and £1200 for the 46-inch one. How does that compare with the competition? Well, Richersounds is selling a 46-inch LCD TV from Sharp with five year warranty for £769 - that's nearly £450 less.

The Regza ZV Range will be available as from the 29th of November.

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