BBC Plans For Cross-Media Collaboration Starting With Telegraph Group

The BBC could be on the verge of sharing some of its content and its iPlayer video on demand platform with Telegraph which would mark the first time, BBC TV and traditional press come together.

Neither the BBC nor TMG have confirmed however that there is indeed an agreement between the two parties although the Telegraph group had a prior deal with the BBC over the iPlayer.

The non-exclusive content partnership would see BBC News articles and Blog posts being syndicated on Telegraph Media Group website(s). The corporation could possibly allow other media groups to access or license BBC's content and technology in a bid to get in the good books of the Competitions Commission over project Kangaroo.

Several newspapers including The Daily Telegraph, The Mirror and the Sun have released their own on-site TV which rely on proprietary technologies and using an iPlayer-backed platform would allow them to federate their content and take part in an enhanced online version of Freeview.

The move comes after the BBC had announced in the same proposal package unveiled on Thursday 11th that it will link up with BT and ITV to create a webified-TV set top box that will combine content on demand and free-to-air channels, to be launched by 2010.

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