According to a recent report published by the research firm Strategy Analytics, global handset shipments registered a sharp drop of 13 percent in the first quarter of 2009 with industry leader Nokia registering a 19 percent drop from the previous year.
Reflecting on the development, Neil Mawston, a senior analyst working with Strategy Analytics mentioned that “This was the fastest rate of annual decline in handset shipments since our records began.”
Other leading player including LG Electronics, Sony Ericsson and Motorola displayed negative growth rates with only Apple and Research in Motion (RIM) bucking the trend.
Incidentally many of these companies including Nokia, Sony Ericsson, Motorola have made job cuts at their plants and analysts believe that more job reductions may be in the pipeline.
Both RIM, the manufacturer of Blackberry handsets, and Apple have showed strong positive growth results amidst growing gloom in the industry with Apple posting a record 123 percent increase in handset shipments over the same period a year earlier.
The report also sounded positive on future of Apple and mentioned ““We expect Apple to launch one or more new models in the coming months as it seeks to maintain its breakneck growth.”
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Nokia will be the biggest loser it seems according to Strategic Analytics. They are the biggest manufacturers in town so that was expected. However, the scale of the expected drop, nearly 20 percent or a fifth is very worrying especially as other rivals did not buckle under the pressure. Nokia is in a very vulnerable position and will have to up the ante to prosper and survive.