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Phorm Share Price Dives After BT Pulls Out

Our Comments

Phorm adoption appears to be a no-no for internet service providers for now. In the hindsight, Phorm's problems stemmed from the initial mistake BT made by enrolling its own customers on a trial basis. Had this not happened, Phorm might have thrived under the radar and implemented by BT as Webwise.

Related Links

BT Group puts Phorm advertising technology on hold

(Financial Times)

Advertising group Phorm sees shares dive 40pc after BT opts out of web service

(Telegraph)

Phorm shares fall as BT opts out

(BBC)

BT puts Phorm plans on hold

(ZDNet)

Phorm plunges as BT mothballs targeted ads service

(Guardian)

Phorm shares plunge 30% as BT shelves deal

(Times Online)



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Desire Athow

I have been musing and writing about technology since 1999 back in my native country Mauritius, dreaming back in 1997 of a world full of avatars...

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