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Selling Back To Your CEO / CIO. What Do They Want To Hear?

Selling Back To Your CEO / CIO.  What Do They Want To Hear?

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This featured article was written by Simon Shaw, strategy consultant, GlassHouse Technologies (UK) Ltd. There has long been a disconnect between on-the-ground IT staff and board level management.  This is often because they have differing agendas; CEOs realise that IT is becoming an ever more expensive part of the business operating environment  and often struggle to find the benefit that IT is offering in financial terms. IT on the other hand, is trying...



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