5 Reasons Why Google's Nexus One Will Change The Mobile Industry Forever

(3) Furthermore, Google doesn't seem to be going down Apple's route by bargaining hard to get the most out of exclusive partnerships with mobile phone operators.

Instead, it will almost certainly try to get the phone in as many hands as possible as quickly as possible. It will be interesting to see whether the phone available to T-Mobile or Verizon Wireless will be unlocked ones.

(4) Google will shift the focus from the hardware to the software platform itself. The firm has stressed that the Google Nexus One will only be a conduit for its services and products just like Apple.

For traditional stakeholders like Nokia and Samsung, the phone was the end product until Apple came through and changed the outlook.

(5) Google may not issue a PAYG version of the Nexus One. Unless the mobile phone providers specifically ask for it, it is unlikely that Google will have one.

Eschewing a pay as you go model may force others as well to do the same and therefore explode the market by eliminating walled gardens that many mobile operators want to keep. It might also lead to a surge in SIM Free only deals.