BT has unveiled its new Infinity product which is based on fibre optic, just like its archrival Virgin Media, and has promised download speeds of up to 40mbps with upload speeds likely to be around 10mbps.
The service will be rolled out in a number of regions from the 25th of January. Punters will need to get a phone line at £11.50 per month before they can apply and can choose between two options currently available.
The first one allows up to 20GB worth of data to be downloaded with upload speeds of 2mbps and 250 WiFi minutes. There's a £50 activation fee with basic security offered, all for £19.99 per month.
The second one offers unlimited monthly usage with advanced McAfee security, an upload speed of up to 10mbps, unlimited WiFi minutes and a monthly outlay of £24.99 without any activation fee.
In both cases, you get a free BT Infinity Home Hub that comes with Wireless N and a nifty power saving mode, free engineer installation and all wrapped up in a 18-month contract.
BT has also bundled a 5GB Digital Vault for both options (with Option 2 getting an auto backup feature), BT Fon, 24/7 support and up to 11 email accounts with unlimited storage through BT Yahoo.
Those interested can visit the BT Infinity product page here. Needless to say that Virgin Media has a serious headache lined up here.
BT's new offer turns the market upside down and is a true challenge to the speed leader Virgin Media. More importantly, it sends a clear message to other Internet Service Providers like Sky and Talktalk, that it means business even if that means challenging its own products