Apple To Encourage Location-based Apps & Ads?

Our Comments

Retailers and restaurants, for example, could advertise specials or distribute coupons to lure nearby potential customers into their businesses. There are already a few applications like Voucher cloud or Vouchacha which offer the ability to offer vouchers based on where you are.

Related Links

Apple Allows Location-Based Ads in Apps with ‘Beneficial’ Uses

(Wired)

Apple hints at location-based advertising and services strategy

(Guardian)

Apple Bans Location-based iPhone Ads

(Information Week)

Apple Shows First Signs of New iPhone In-App Strategy

(Infosync World)