As the result of the intense rivalry emerging between the two companies, Cisco Networks has suspended Hewlett-Packard from its elite group of companies who receive confidential information regarding Cisco’s product road map.
After HP decided to step-up its server and storage enterprise products range to include ProCurve networking operations, Cisco has severed all ties with the company has indeed ventured into the server and storage market as well.
According to industry reports, HP has already stepped on Cisco’s toes by entering into the ProCurve networking market with a three year Hyper-V-centric deal with Microsoft in addition to acquiring networking services provider 3Com and expanding its Ethernet switch product line.
Whereas, Cisco has entered into the storage and server markets with its acquisition of a California based hardware company and the signature of a EMC/VMware deal.
Commenting on the move to severe ties with HP, Keith Goodwin, Cisco’s Worldwide Partner Organisation SVP, said in a statement that “HP [and Cisco have] evolved from [partners] to companies with different and conflicting visions of how to deliver value to customers."
However, HP representatives have announced the company will continue to support Cisco hardware and offer services to their existing customers.
Earlier, both companies were a perfect match for each other when it came to product testing and OEM deals. But as both started to outgrow their respective core markets, they have had to start competing with each other. HP has already said that they won't be boycotting Cisco though.