Google Applies Background Pics to Search Page

Google has launched personalisation features for its UK homepage, one week after the feature was launched in the US.

The personalised Google homepage was widely criticised as being a copy of its rival Microsoft's Bing search engine.

Google has made available pictures by renowned photographers, accessible through a button on the bottom left of the page, which users can set as their search page background.

Google has also said that users will be able to put up their own pictures as backgrounds in the near future.

Marissa Mayer, Vice-president of search products and user-experience stated: “Web users can choose a photo from the computer, or own Picasa Web Album or a public gallery hosted by Picasa which includes a selection of beautiful photos”.

This new feature has not been well received by US users, with most of them voicing dissatisfaction with the quality of the background pictures.

Many have tweeted in complaint, demanding the return of the classic Google homepage.