Pseudo Live Feed Of Apple iPhone 4 "Sorry" Conference

Q&A session finished... So Apple's pride is safe and customers should be happy with free gift... or should they?

Jobs says, don't believe to anything you read in the press about the steve jobs emails...

Case giving is international... Event about to finish

Note to Dell : Apple says that they won;t go in any business they don't own or control primary technology.

Interesting techie question about whether iPhone 4 does active cell congestion management.

No slowdown in iPhone sales, they're selling them as fast as they can make them. Q3 results to be announced on Tuesday

It's turning out to be an Apple v The Press slugfest.. Even Engadget gets its share

Apple way behind demand... no latent issue as per NYT article, that's a patently untrue story says Apple.

Thing has been blown out of proportion they say... Apple says it has trust from its users but not from the press.

Apple praising Google saying that they are great company company having invented all these "great stuff" we love to use...

Apple was stunned, upset and embarrassed by Consumer Reports report, the equivalent of our own Which?

Discussion currently revolving around why there are no cases, because Apple doesnt trust vendors.

Direct reference to Gizmodo case where an iPhone prototype was stolen.

Question from Bloomberg Girl who incidentally wrote story that Steve Jobs called total Crook

Apple acknowledges they are human and seems to criticise the press for the way they handled the whole episode.

Discussion over the type of antenna the iPhone 4 sports (external one), what could have been done better.

Both Apple and AT&T will give refunds for iP4. Ppl can get out of contracts if they want to.

Apple is a company that likes to do both form and function... Even if it costs more, they won't hesitate to incorporate it... Retina display

Apple won't apologise for the issue....

Stinging challenge regarding about whether the issue was known ealier... Total Crock says Apple.

Ryan from Gdgt challenges Apple with question about the fact that a finger can cause signal to drop

Apple doing mitigation, or damage limitation as some would have put it nicely.

No new antenna design coming for a foreseeable future though.

Q about Antenna design. SJ says that it is better than ever before

First question about Steve Jobs health.... Meh...

Q&A Starts with Tim Cook and Bob Mansfield

No antenna gate here, says jobs, only poor algorithm...

Apple doing mitigation, or damage limitation as some would have put it nicely.

There are some words that journos are forbidden to use in order not to sound to sales-y... Steve Jobs uses most of them...

Ends up with a lot of nice, nice words....

White iPhone 4, in 2 weeks.... 17 more countries to sell iPhone on July 30th...

Proximity sensor = Software issue, solved in iOS 4.02

They will issue refunds if you're not happy... Even after 30 days....

Cool will be able to give users a choice of cases....

For every iPhone 4 purhcased through September 30.... Oh well... Our prediction was right... No freaking recall...

Free case for every1, refund if you bought a bumber

Problem affecting small number of (vocal) users says Jobsy, he receives thousands of emails from users who say there's no prob w/ the iP4

28th minute of the presentation, twice as long as he predicted...

Interesting... What's the percentage of iPhone users who actually use cases, prior to the iphone 4?

SJ comes up with a theory whereby ppl use their old cases to protect their iPhone 3GS, but not for the iPhone 4.

iPhone 4 dropped more calls per K calls than the iPhone 3GS on AT&T. but that's less than 10 calls per K calls compared to the iPhone 3GS

That's below industry average apparently.... and on AT&T...

1.7 percent return for iPhone 4 at AT&T, which is down 6 percent for the 3GS.

I'm really, really not liking the way, this is going....

That's 16,500 people in all... doesn't mean there's not more out there.

Figures about calls from Applecare.... 0.55% of iPhone customers have called Apple care with an Antenna issue...

From the looks of it, Steve Jobs is doing damage limitation in terms of PR... nothing is saying that we don't know (except for some figures)

Industry is working to solve the problem but hey, that's the laws of physics... can't do without it...

Steve Jobs dressed in black turtleneck with greyish blue jeans btw... standard format

So others as well are not immune to the death grip thingy...

Expands more on Antennagate.. Not unique to iPhone 4...

He mentions Gizmodo... So no hard feelings then?

3 million phones sold in 21 days.... that's 140,000 on average per day...

He says he wants to make customers happy and phones are not perfect...

Shouldn't last more than 15 minutes he says....

Steve Jobs Takes is here...

The iPhone 4 Antenna song playing apparently from Youtube....