Flipboard, a new iPad application that compiles users' social media streams into a personalised magazine, has been launched today.
The newly launched Flipboard application will directly synchronise with users' profiles on social media platforms, allowing users to view updates, news links, photos and articles shared by their friends on Facebook and those they follow on Twitter in a magazine article format.
The 'articles' will be presented with the title and a few lines beside a picture. Tapping the article will open it in a new page, which can then be changed to display the next article with a swipe of a finger.
Flipboard will also come with several pre-programmed channels including tech news, music, films and culture to arrange the social content being shared on a user's social network.
In a statement, Mike McCue, the CEO of Flipboard, said: “We believe the timeless principles of print can make social media less noisy, more visually compelling and ultimately more mainstream.”