Why The Times' drop in traffic is good for news
In-Depth Consumer
Rivals were today crowing about a decline in traffic to The Times newspaper's website since parent company News Corp introduced a paywall - but if anything, figures released today by US market research company comScore represent a triumph for Rupert Murdoch's pay-to-read project. According to comScore, the number of unique visitors to The Times Online fell from 2.2 million in June to 1.61 million in July - a drop of 27 per cent. Compulsory registration introduced at...
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