Zynga Texas Poker Launches In Asia

Social gaming giant Zynga has released a Chinese version of its 'Zynga Texas Poker' game.

The move is a part of its strategy to make a mark in the Asian markets.

According to ABC news, the company has launched a Mandarin language version of Texas Poker, which will be accessible to Facebook users in Hong Kong and Taiwan.

Facebook, the largest social network on the planet, has around 28 million users playing tits Texas Poker game on the platform each month and the combined number of people that play the game across all platforms is 360 million.

Zynga said that the Mandarin version of the game will have traditional Chinese characters and cultural references, USA Today reports.

Chinese users will be able to play a game of poker using the 8,888 welcome chips, and the monthly grand prize for its "ShootOut" tournament will be $880,000 Taiwanese dollars. The number 8 is considered lucky in Chinese culture, and so features prominently on the game.