RIM Acquires The Astonishing Tribe

Research In Motion (RIM) has bought Swedish mobile software designer The Astonishing Tribe (TAT).

The latest move, according to CNET, marks a bid from the Canadian phone maker to fight back against competition from Apple and Android, who are dominating the market at the present moment.

TAT is well known for making funky and flashy software and should allow the Blackberry maker to revitalise its cold corporate design image.

RIM’s David Yach, said in a statement about the purchase: “We are pleased to confirm plans for The Astonishing Tribe team to join Research In Motion. We’re excited that the TAT team will be joining RIM and bringing their talent to the BlackBerry PlayBook and smart phone platforms.”

"TAT is renowned for [its] innovative mobile user interface designs and has a long history of working with mobile and embedded technology,” Yach also added.

According to Thinq, no details have yet been released about the deal, although both companies have announced the partnership on their respective websites.