Sony Online Entertainment had been hacked and the details of some 24.6 million gamers may have ended up in the hands of the virtual intruders.
If that sounds familiar it probably is - except for a few notable details. Last week it was the Playstation Network that was hacked and the details of some 77 million users leaked. This week it's Sony Online Entertainment (SOE), the multi-player gaming arm of the Japanese giant.
The total number of users accounts at Sony now compromised has tipped the 100 million barrier.
SOE said it shut down its services Monday having discovered that hackers may have accessed users' personal data.
"We are today advising you that the personal information you provided us in connection with your SOE account may have been stolen in a cyber-attack," the San Diego-based subsidiary confessed. "Stolen information includes, to the extent you provided it to us, the following: name, address (city, state, zip, country), email address, gender, birthdate, phone number, login name and hashed password," the outfit wrote.
To make matters worse, a database of some 12,700 non-US customer credit or debit card numbers and expiration dates may now be in the hands of hacker, along with 10,700 direct debit records listing bank account numbers of certain customers in Germany, Austria, Netherlands and Spain.
The revelation comes just two days after Sony's executive deputy president Kazuo Hirai was forced to apologise over the previous breach of the PlayStation Network.
The breach of Sony Online Entertainment, occurred on April 16 and April 17, Sony said and was therefore a part of the previous attack and was not, a spokesperson was keen to point out, a second attack.
"Sony takes information protection very seriously and will continue to work to ensure that additional measures are taken to protect personally identifiable information," the contrite organisation claimed."Providing quality and secure entertainment services to our customers is our utmost priority."
At least it is now.