SAP Goes After Oracle Customers By Integrating ERP Solutions With Sybase ASE

SAP is planning to go after Oracle customers by integrating its ERP solution into its Sybase Adaptive Server Enterprise (ASE) database platform.

The company, which made the announcement during the Sapphire conference in Orlando, claimed that its ASE data base solutions provides a low cost alternative to Oracle software.

SAP competes in the database market with the likes of Oracle, Microsoft and IBM. Its ASE software is most widely used by financial institutions.

The company said that the future versions of the SAP enterprise resource planning (ERP) solutions will be certified to work with SAP ASE. ASE’s lifecycle will be powered by SAP’s maintenance policies, the company said, PC World reports.

"With more than 30,000 customers, Sybase ASE is a proven leader in enterprise database management," said SAP global solutions president Sanjay Poonen.

"Sybase ASE is a great alternative database for the large base of SAP customers looking for options to improve operational efficiency and reduce overall costs."

The company also announced that the Unwired Platform 2.0 will allow mobile and web based developers to create business tools focusing on customer relationship management and sales.