Blogging Platform Posterous Turns Social with ‘Spaces’

Blogging start-up Posterous has revamped itself as a new photo sharing platform called Posterous Space, which allows users to create private photo albums for friends and family.

Posterous had made in a name for itself as an easy to use blogging tool which allowed people to update and manage blogs via email.

Posterous Spaces has been designed to allow users to set up private photo and video albums to share with various groups like friends, family and co-workers. Users will have complete control over who gets to see the photos and who does not.

"What we've found that really resonates with people is the ability to control what they're sharing and who they're sharing with. Users don't want to share the same content with everybody. What people love is the idea of creating separate spaces and sharing different content to each of those." said Sachin Agarwal, Posterous' co-founder and CEO.

“People really love using Posterous because they can control how they share and who sees what they're sharing,” he added.

The company has also launched an iPhone app, which will let people, like in Facebook app, watch a content stream from the Spaces they are following. It also allows people to ‘Like’ a photo and post comments.