Noon News: Apple Store User Experience, Android 4.0 Cyanogen Build, YouTube Walt Disney Deal

Apple has adopted an app to find the exact location of Apple Store shoppers who need help. Apple Store employees armed with iPod Touch devices are currently using this app. This latest in-store assistance allows customers checking out a product to punch a button located on an iPad next to the display to summon an employee for assistance.

The CyanogenMod team is working on a new version of the ROM which is based on the new Android Ice Cream Sandwich. According to an article on c|net, the team is working on CyanogenMod version 9 or CM9, which is currently available in the alpha version for the Samsung Nexus S and in beta version for Samsung Galaxy S.

YouTube tied up with Walt Disney Studios recently to provide consumers a number of movies from Disney, DreamWorks Studios and Disney Pixar. YouTube's movie channel is already offering a huge number of movies by leading Hollywood studios for rent.

Technology trade groups representing some of the biggest names in the industry including Microsoft and Google, have warned the European Union about the strict privacy rules it is planning to implement, claiming that it will harm innovation. Eleven industry groups have written to the EU asking it to reconsider its policies. These trade groups include Business Software Alliance and IAB Europe.

Mobile and tablet chip maker ARM has dished out a new free Android toolkit that would let developers optimise their existing code to run on ARM processors. The company dished out the ARM Development Studio 5 (DS-5) Community Edition meant for the Android application development community in order to help them create native software for ARM chip designs, capable of running up to 4 times faster than Java.