According to an interview with the top execs at Apple, published by The Wall Street Journal recently, the company is planning to bring more features of iOS to its Mac OS X.
Tim Cook Apple CEO and SVP of Worldwide Marketing Phil Schiller explained that Apple is working on bringing the iPad experience to laptops, though both markets will coexist despite the increasing convergence, iMore reports.
Apple advertises the latest OS X operating system, Mountain Lion (which is arriving this summer), as ‘inspired by iPad’.
It has often been pointed out that the iPad may be cannibalising the MacBook market, so in order to give more appeal to its other products, Apple is spreading some of the iPad magic out of its original realm.
“We see that people are in love with a lot of apps and functionality here. (…) Anywhere where that makes sense, we are going to move that over to Mac,” Tim Cook explains.
He also suggests that the two operating systems developed by Apple, iOS and OS X, are perceived by Apple’s decision makers “as one with incremental functionality.”
On the matter of further unifying Apple’s range of devices by integrating the same microprocessor chips – putting Apple’s own system-on-chip into iPhones, iPads and Macs – Tim Cook was much more mysterious, and said that he doesn’t exclude the possibility, but wouldn’t confirm it either.Leave a comment on this article