Apple iTelevision Production To Start In May Says Analyst

Apple may start commercial production of its rumoured television set, called the iTV, as early as May or June with an expected first run between two and five million units, according to an analyst from Jefferies, Peter Misek.

According to John Packzowski from Allthingsd, Misek toured Asia to find out more about Apple's forthcoming plans and writes that he believes "speciality components have begun to ship to Apple's Asia panel suppliers with polarized films, filters, and IGZO components starting to move in small quantities".

The analyst raised his outlook for Apple's stock from $599 to $699 in the light of the launch of the iTV - which could happen by the end of the year - the launch of the new iPad, MacBook Air and Pro refresh as well as strong demand for the iPhone 4S.

The Apple iTV is believed to be a hybrid television set which will combine a large screen TV with an Apple TV, offering access to recorded, on demand and streamed content via an iOS-like environment.

Expect the device to be seamlessly integrated with Apple's existing devices and ecosystem starting with iTunes and the App Store; Possible features include Thunderbolt, Bluetooth 4.0, an Apple A5X chip, USB, HDMI and Component ports, SPDIF as well as Firewire.