Android Claim Half All UK Smartphone Sales In The Last 12 Weeks

The latest figures of smartphone sales, in the last 12 weeks show that Android is still on top. The results come from Kantar Worldpanel ComTech, and show that Android has increased its share of smartphones sales to 50.1 per cent, up from 44.6 per cent last year.

Of the Android share, HTC and Samsung are clearly dominating sales, with 86 per cent between them. "With less than one week of sales, the HTC One X is already one of Britain's 10 best-selling smartphones over this period", explains Dominic Sunnebo, Global Consumer Insight Director.

"The release of the Sony Xperia S and the announcement of the Samsung Galaxy S3 have also added to a surge of interest from consumers looking for their next upgrade."

Despite the release of the Xperia S, Sony's share in the Android boom is still small, at just 10.4 per cent of Android sales. LG holds less than one per cent.

"We are likely to see some big changes in manufacturer shares over the coming months", continued Sunnebo.

"Particularly as we expect to see almost 22 million consumers aged 13+ changing their mobile device in the next year, with almost 80% of these consumers buying a smartphone."

Source: Cellular-News