Complaints over new cookie laws close to 100 following last minute amendments.

Complaints are already heading the way of the Information Commissioner's Office (ICO) regarding the EU's new continent-wide cookie laws, which came into force at the beginning of the week.

To date, 84 people have contacted the organisation, which is the UK's independent authority on data protection and information rights, to protest the new regulations, though the tone of the objections registered is not clear.

It seems most likely that people are upset specifically with the ICO for making last-minute alternations to the legislation enabling companies to assume some website users have given consent to have their details stored.

Some observers have argued that this loophole essentially negates the point of a cookie law in the first place, though it is also possible that Internet surfers are annoyed by the extra pop-ups coming their way as a result of the new requirements.

On 28 May, the rules governing how cookies employed for data capture purposes are flagged by containing websites were altered to reflect ongoing concerns about electronic invasions of privacy.

Companies who use the controversial but widespread technique of obtaining personal information and tracking online behaviour patterns on their sites are now required to inform web users of the practice and receive their consent.

An ICO spokesperson has indicated that the organisation has set up a survey on its website to encourage people to share their feelings about how cookies are managed in the digital world.