Alcatel is going to launch a Windows Phone handset, possibly called the One Touch, according to two pictures published on Instagram.
The device is likely to be a low-end handset with Windows Phone 7.8 rather than Windows Phone 8, featuring the previous iteration of the Windows Phone button.
Other than what looks to be a 3.7in display and a 5-megapixel camera with an LED flash at the back, not much is known about the handset.
We suspect that it will based on the existing One Touch Android range of smartphones, all of which feature Qualcomm SoCs, which are an indispensable part of the puzzle.
Alcatel smartphones are manufactured by Chinese giant TCL and have managed to make timid inroads in the UK either SIM-free or on contracts where they compete with the mobile phone operators’ own brands, Huawei, ZTE and Acer.
Nokia was the first to come out with an entry level Windows Phone smartphone, the Lumia 610, followed by ZTE with Tania. Given that these phones can now be purchased for under £100, Alcatel is likely to face some tough competition.