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Call of Duty: Black Ops 2 makes $1 billion in 15 days

BusinessNews
by Oluseun Alufa
, 05 Dec 2012News
Call of Duty: Black Ops 2 makes $1 billion in 15 days

Call of Duty: Black Ops 2 has achieved global sales worth $1 billion (£621 million) during its first 15 days of retail, Activision has announced. It reached this milestone a day faster than previous franchise release, Modern Warfare 3.

"Since Call of Duty was launched, cumulative franchise revenues from players around the world are greater than current worldwide box office receipts to date for the top-10 grossing films of 2012 combined," read a statement from Activision’s chief executive, Bobby Kotick.

Furthermore, an excess of 150 million hours have been logged online playing Black Ops 2 on Xbox LIVE and PSN.

“This is an incredible milestone for an incredible franchise, and I want to thank every passionate, talented, committed person on our team who made it happen,“ extolled Activision publishing chief, Eric Hirshberg.

Its domestic performance, though impressive, still lags behind its predecessor Black Ops – which remains the most successful UK game launch. In fact Black Ops 2 holds the fourth position behind previous franchise entries – Modern Warfare 2 and 3 – in regards to first week sales. This might be indicative of a discrepancy between global demand for the series, which continues to persist, and domestic appetites – which may have begun to wane. 

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