CES 2013: Huawei launches Ascend D2 smartphone

Huawei announced a new flagship smartphone at CES 2013 called the Ascend D2, a model that it presented as the most powerful in the world. The latter appears to be an improvement on the yet-to-be-commercialised Ascend D Quad, which was launched almost one year ago at MWC in Barcelona.

The smartphone was unveiled by Richard Yu, the CEO of Huawei Consumer Business Group and boosts a full HD display which it calls, a Super Retina model that uses IPS technology. With a resolution of more than two megapixels spread over 5in means that the screen’s pixel density will reach 443PPI, far ahead of Apple’s 326ppi and matching HTC Butterfly’s.

Like the D Quad, the Ascend D2 is powered by a quad-core Huawei K3V2 system on chip clocked at 1.5GHz with a 13-megapixel BSI camera with an ISO sensitivity higher than other smartphones on the market according to the company.

Other notable features include

  • A 3,000mAh battery, surpassing even some tablets and integrating some home-grown smart power saving technologies like Quick Power Control (QPC) and Automated Discontinuous Reception (ADRX) which translates in a stand-by time of six days (that’s 144 hours) on WCDMA.
  • A swift sharing feature that allows users to upload content up to 300 per cent faster with the D2 than the competition. Yu didn’t elaborate how Huawei managed to get integrate those improvements.
  • Super Hands-free functionality that, according to the company, transforms the smartphone into a “conversation sharing portal”. Also on the table are stereo recording, Dolby surround sound and active noise cancellation.
  • An aluminium body and metal frame with a dust and water resistant IPX 5/4 certification. In practice, it means that you can immerse the phone in water (which Yu almost did). In addition, he revealed that building the Ascend D2 took 116 manufacturing steps compared to 30 to 40 steps for a normal smartphone.
  • A customized Emotion user interface skin that is layed on top of Android 4.1 Jelly bean.
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The phone will be available in China soon and globally from next month. Yu also confirmed to ITProPortal.com that the D Quad will still be on sale and will not be discontinued for the next few months. He also reckons that users are now getting more used to smartphones with large screens.

Huawei’s keynote also saw the launch of the Ascend Mate, a 6.1in smartphone. Yu also confirmed that the company will release two “very innovative” products at Mobile World Congress next month.

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