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Lenovo interested in buying NEC Casio Mobile?

BusinessNews
by Desire Athow
, 02 Apr 2013News

After a report that Lenovo might be interested in designing its own processors comes another one which mentions that Lenovo might want to buy the “struggling” mobile phone unit of Japanese tech giant NEC corporation.

NEC, whose E606 is fondly remembered by many for being one of the first 3G smartphones to run on Three UK, is said to be exploring ways to get rid of its loss-making venture, NEC Casio Mobile, and could flog it to Lenovo with whom it already teamed up to form a joint venture for its PC division.

In response to media speculation, NEC said last week in a statement that "Amid the rapidly changing market we are considering a number of ways to bolster the competitiveness of our mobile phone business, but nothing has been decided".

We struggle to see how Lenovo would gain from any potential deal unless it plans to use it to penetrate the Japanese market where NEC Casio Mobile – which was created when Casio, Hitachi and NEC decided to put all their struggling smartphone divisions in one entity - appears to be all but a spent force, well behind Apple, Sharp and Fujitsu, three brands that account for more than 40 per cent of the market.

In comparison, Lenovo is the second biggest smartphone seller in mainland China behind Samsung and ahead of Apple. Check out our hands on the NEC Medias W N-05E phablet as well as the Medias Tab ULN-08D at Mobile World Congress, 

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