Vudu notified users that a break-in at its offices on 24 March compromised users' personal information and account activity, warning customers to be on the lookout for "spam email, emails asking for personal information, or emails asking you to click on links to other websites" as a result.
The streaming video provider said "a number of items were stolen, including hard drives" during the burglary of its Santa Clara, California-based offices. Vudu informed customers in an email message that it was implementing a system-wide password reset because the hard drives contained user emails, addresses, account activity, dates of birth, and in some cases, credit card information.
"We have FAQs on our website if you have general questions regarding this incident. We have reported this incident to law enforcement and are cooperating fully with their investigation. We want you to know that we take this matter very seriously, and we apologize for any inconvenience this may have caused you," Vudu chief technology officer Prasanna Ganesan wrote in the email.
"Our investigation thus far indicates that these hard drives contained your email address and your Vudu account activity, if you had any. While the potential impact of misuse of your email and account activity is limited, we wanted to let you know right away so you can take precautions."
Vudu, acquired by Walmart for $100 million (£65 million) in 2010, began as a set-top box manufacturer but a few months before the Walmart deal stopped shipping its Vudu Box. Today, Vudu delivers full-length movies and interactive media services over the Internet to select third-party HDTVs, Blu-ray players, game and entertainment consoles, Roku devices, and tablets including Apple's iPad and several Android-based devices.