T-Mobile criticised over Full Monty unlimited claims

UK Mobile phone T-Mobile, which is now part of EE, has been criticised by the Advertising Standards Authority (ASA) for not complying to its own terms and conditions as listed in its popular Full Monty packages.

More specifically, the T&C of T-mobile’s Full Monty package says "Our Full Monty plans will give you unlimited use of our internet on your phone service when you're in the UK. This means you can use as many MB/GB as you like and no fair use policy will apply. Please note, internet on your phone excludes using your phone as a modem (tethering) and network traffic controls apply."

But what the documents issued by the ASA reveal is that there is an active traffic management policy in use that throttles P2P traffic between 8am and 2am with download and upload speeds capped at 4Mbps and 1Mbps respectively regardless of 3G signal.

Unlike Three’s The One Plan which allows unfettered tethering, T-Mobile’s Full Monty specifically excludes it, which leads the ASA to state “We considered that the ad's inclusion of tethering within the terms of the service was likely to lead consumers to expect that they could engage in more bandwidth-intensive activities, such as peer-to-peer activity, using the mobile device in conjunction with a computer”.

One can expect T-Mobile to change the Full Monty terms and conditions fairly soon and amend future marketing material thereon or risk the wrath (and financial penalties) of the ASA.