Samsung is taking a page from Apple with the introduction of a gold version of its Galaxy S4 smartphone.
"Introducing the new #GalaxyS4 Gold Edition - for a style that's uniquely yours!" Samsung said on its Saudi Arabia Twitter feed. "Elegance is a touch of gold," reads the tagline above a photo of a pink S4 edged in gold.
On the Samsung Gulf Facebook page, meanwhile, the company tipped two gold options: Gold Brown or Gold Pink.
In accompanying photos, the smartphones have gold around their edges and the home button. Only the front of the devices are shown, however, so it's unclear if the rear of the smartphones are also gold.
No mention of the devices has been made on the company's other Twitter and Facebook accounts, suggesting that it might be limited to the Middle East at the moment. The company's United Arab Emirates website, however, currently only lists white and black options.
The news comes several days after Apple introduced a gold version of its iPhone 5S smartphone, which flew off the shelves and helped the Cupertino-based firm shift nine million mobiles over the weekend.
Samsung has introduced several variations of its flagship Galaxy S4 smartphone, from the rugged Galaxy S4 Active and the smaller Galaxy S4 Mini to the camera-focused Galaxy S4 Zoom. There have also been introductions of other colour options, like purple.
Earlier this week, Samsung confirmed that it plans to unveil a curved smartphone sometime next month.
Image credit: Flickr (ashe gold elements)