Samsung are seeking to make a dent in the competitive market for high-end smartphones with the introduction of the Galaxy Round, a phablet with a curved display.
The concave phone sports a 5.7in AMOLED screen – the same measurement as the recently released Galaxy Note 3 – but here the Galaxy Round throws a significant curve ball by gently bending along a vertical axis. Samsung claim that this curvature comfortably fits the contours of a person’s face with no flex or bend - and at 7.99mm thick weighing just 154g, it should fit snugly in the palm of your hand too.
Concave comfort aside, the dip in the middle should also allow users to control their apps, music and photos more easily. Introducing Roll Effect, Galaxy Round owners will be able to check information such as date, time, missed call and battery life easily even when the phone is on standby just by tilting the screen towards them.
Digging beneath the gentle undulation of its bowed exterior, the Galaxy Round’s specs are strong. It runs Android 4.3, has 3GB of RAM and a 2.3GHz quad-core processor. Budding phone photographers will be pleased to know it sports a 13-megapixel camera too.
Curved displays are fast becoming the secret weapons of an innovation arms race between electronic firm heavyweights. LG have announced a flexible screened smartphone for release next year and rumour has it that Apple is working on a smartwatch that could include a rounded display, but the California-based company is remaining tight-lipped about its plans.
Samsung’s news of the Galaxy Round’s release comes as the South Korean firm is thought to be facing a slowdown in its core high-end smartphone market.
A unique display could be the perfect adrenalin shot straight to the heart of the issue, but for the time being its distribution is being limited purely to South Korea itself with no information yet released as to when or if it will make its debut onto the global stage.