Twitter share valuation jumps by 25% ahead of NYSE debut

Twitter has raised its share price target by 25 per cent ahead of its debut on the New York Stock Exchange (NYSE) on Thursday.

The micro-blogging site's initial public offering (IPO), which will be finalised on Wednesday, is now valued at between $23-25 (£15) per share, up from $17-20.

70 million shares are to be sold by Twitter (around 13 per cent of the company), raising up to $2 billion (£1.25 billion).

The revised share price puts the social media giant's valuation up to $13.6 billion (£8.5 billion), despite the fact the seven-year-old company is yet to make a profit.

In the first six months of 2013, Twitter's total revenue was $254 million (£158 million), equating to a total loss of $69 million (£43 million).

The initial share price valuation had been lower than many analysts had expected. Such a conservative valuation was thought to be an attempt to avoid a crash in the share price value that Facebook suffered after its IPO.

In the days following Facebook's IPO in May 2012 the share price plummeted after it increased the number of shares released in order to take advantage of the hype surrounding the flotation.

Shares with Facebook have since regained their value and surpassed the stock's intraday high of $45 (£28) that was achieved on the first day of trading.

Another lesson learnt from Facebook's floatation seems to be Twitter's choice to trade on the NYSE instead of the Nasdaq exchange - the traditional home for technology companies.

Due to the massive demand for Facebook's shares, there were glitches in the trading on the first day, something the NYSE has sought to remedy through trading tests of Twitter's shares.