There aren't many people who don’t like the sound of "free", and this was one of the keywords taken away from Microsoft's Windows 10 event earlier in the month. As
At least this is the case for the average consumer; it's something of a different story for enterprise customers.
Microsoft has confirmed that Windows 7 Enterprise and Windows 8/8.1 Enterprise are not versions that will be eligible for a free upgrade - this is the personification of Windows as a service.
In a blog post, Microsoft explains a little about how Windows as a Service will work, and what it will mean for customers. There's no word on pricing at this stage, but Jim Alkove does reveal a little about how the enterprise version of Windows 10 will be updated and how the update process can be customised to suit individual customer needs.
Alkove also announced that there will be two different branches of Windows 10 for enterprise, the Long Term Servicing branches and the Current branch for Business.
But what does this actually mean?
The Long Term Servicing branches have a security focus and will not receive all of the same updates as the consumer version of Windows 10.
The aim is to ensure that key systems are not taken out of operation by updates that are not completely essential, and are not subjected to updates that have not been fully tested.
The Current branch for Business works in a slightly different way. This branch will be able to access the same updates as consumers, but on a timescale that suits individual businesses.
It takes advantage of testing done by Windows Insiders, and updates can be deployed automatically through Windows Update, or via WSUS.
This renewed flexibility is a sign not only of Microsoft listening to its customers, but also the particular enthusiasm for Windows 10 to be more of a success than Windows 8.