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  • 5 Reasons Why Apple Will Buy Yahoo


    16 November, 2008, by Desire Athow

    (4) Yahoo is seriously, seriously undervalued

    Yahoo.com is the most visited website in the world, with its website generating more than 1.2 trillion page views per annum (more than Myspace and Facebook lumped together). Its assets include 10.5 percent of the world's search market (more than the rest of Google's competitors put together), Geocities, Broadcast.com, Kelkoo, Zimba, Blue Lithium, delicious, Flickr etc etc.

    Yahoo mail has around 260 million users as well as nearly 100 million Yahoo Messenger users. Facts and Figures which could easily make Apple take the bet. As Search Engine Journal Puts it, who wouldn't like to have Flickr on iPhone or Yahoo Music powered by iTunes. Plus, Yahoo would be able to roll out Apple's mobileme worldwide.

    (5) Apple's acquisition of Yahoo will boost up its Shares

    That's almost a given as an Apple's acquisition of Yahoo will give it not only a brand name that matches Google and Microsoft but also gives it the firepower to be the consumer giant that it always dreamt of becoming, ever since the days of Pippin.

    Article continues after advert

    Plus you can expect Apple to bring back Yahoo's past prestige by rejigging their overall strategy and refocusing on their core. And expect the market to react positively to the acquisition.

    2009 is going to be an interesting year should Yahoo's shares remain around $10. Yahoo has long been the rough diamond in the internet sector; a company with great potential but a lackluster team at the helm. So could Apple become its saviour?

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    Tags: apple, mergers and acquisitions, yahoo
    Desire Athow
    Posted by
    Desire Athow
    on 16 November, 2008

    Désiré Athow is the Content Editor of ITProPortal.com and has been reporting on technology and telecommunication since 1999. You can follow him on Twitter.
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