Sony Ericsson is set to debut its flagship Walkman branded W995 smartphone within the next few days backed by a £4.5 million campaign that aims to reassert the company's focus on creating a "multimedia" powerhouse.
The W995, which we will review shortly, is a slide-out mobile phnoe that comes with a 8.1-megapixel camera (with a LED flash) with face recognition, quad band GSM, WiFi, A-GPS and 3G compatibility.
The 2.6-inch screen can display 240x320 pixels and is not a touch model and the W995 comes with a 3.5-mm earphone jack. There's no microUSB connector though.
Intriguingly, the W995 has a build in stand that allows the phone to be laid down as a photo frame. Unfortunately, the phone can only read M2 cards, unlike Sony Ericsson's later mobile phones which can access microSD models.
The W995 will come with 60 "complimentary independent films" a year as well as BBC iPlayer. Access to the video on demand service may depend on your service provider as some may be reluctant to the possibility of having streaming video content.
Furthermore consumers will also be able to download BBC content using the Media Go software. Also included in the package is PlayNow Arena with movies which includes video content from Sony Music videos, Sony Pictures TV and Sony Pictures movie trailers.
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Our Comments
Expect the W995 to go on sale for £399 SIM Free within the next few days. It will come with MS410 Snap-on Speaker Stand as well as a 8GB Memory Stick Micro card. The W995 will compete against eh like of the http://www.itproportal.com/portal/news/article/2009/6/11/nokia-n86-8-megapixel-smartphone-be-available-19th/?article_page Nokia N86 which will be sold for the same price and comes with roughly the same specs.
Related Links
Sony Ericsson to embark on 'biggest ever' campaign
http://bit.ly/pVsbP
Sony Ericsson W995 Review
http://bit.ly/RECO7
Sony Ericsson creates a multimedia superphone
http://bit.ly/4x0Fk
Sony Ericsson debuts W995 Walkman
http://bit.ly/3aEjyo
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