Information design

Information design has been defined as the art and science of preparing information so that it can be used by human beings with efficiency and effectiveness.

Information design has its origins as a subset of, or synonym for graphic design and it is often taught as part of graphic design courses.

One of the first uses of the term was by the London graphic design consultancy Pentagram, who used the term in the 1970s to mean their graphic design, as distinct from product or other kinds of design. Since that time, the term has come to be used specifically for graphic design that has the purpose of displaying information effectively, rather than just attractively, or for the purpose of self expression by the designer as artist.

During the 1980s information design broadened to include responsibility for message content and language, and a greater role for user-testing and research than had been traditional in mainstream graphic design.
   
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