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Google leaps ahead of search engine race

A few days ago, Comscore Networks (whose job is about monitoring the internet) published the rankings for the US market search engines.

Year on year figures saw an impressive increase for Google which was the only company to improve its market share with a substantial 6.6%. At this rate, Google will shatter the 50% barrier before Christmas

Google is now ahead of its nearest competitor Yahoo and larger than Yahoo and Microsoft search sites combined.

Amongst other feats noted by the survey is the fact that alternative sites like social networking outfit Myspace have now emerged as search websites. Although it took a small 0.7% of the US market share, it is actually progressing rather than decreasing.

Searching is becoming an even more popular sport with Americans searching online more than 240 million times a day.

Finally, there is a growing use of toolbars as search start points as Google and Yahoo easily dominate the market with a total market share of more than 95%.

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.