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Is Microsoft Spamming Webmasters?

There has been several accusations (opens in new tab) of referrer spamming made against Microsoft in the last few weeks.

According to Wikipedia, "the technique involves making repeated web site requests using a fake referrer url that points to the site the spammer wishes to advertise. Sites that publicize their access logs, including referrer statistics, will then end up linking to the spammer's site, which will in turn be indexed by the search engines as they crawl the access logs."

The problem is that too much of those request amounts to a mini Distributed Denial of Service and can cause legitimate users to be left out as the websites flinch under the demand.

The keywords used by the referrer - in this case a valid search - often has nothing to do with the page which it visits and look as if they were generated by a Spam engine.

One webmaster says that it is a deliberate attempt from Microsoft to increase the number of referrals.

However, there has also been reports (opens in new tab) that these spam referrers were caused by someone abusing Microsoft's Tide Proxy Servers, rather than a deliberate attempt by Microsoft to cause harm.

Désiré Athow

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.