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Dell start selling PCs at PCWorld

Dell marked the end of the Direct Model era as the first Dell computers turned up for sale on the shelves of PC World, as reported by British Tech website, PC Pro (opens in new tab).

PC World has started to sell the Dell Inspiron 1520 as well as the Dell M1730 and has yet to sell desktop computers.

One surprising aspect of the deal is the fact that none of the computers on sale are likely to be big sellers because of their price.

For example, the cheapest Dell laptop - the Dell Inspiron 1520 - costs a whopping £700 and that particular model has already been phased out on Dell's website - In contrast, the cheapest laptop on Dell's website costs half that price.

A similar laptop, the Inspiron 1525 (opens in new tab), costs £160 less, although it does not have a dedicated video card but comes with a webcam instead.

PC World even sells a beefier Toshiba laptop (opens in new tab) which costs only £50 extra but comes with a 17-inch screen.

Moreover, Dell hasn't said whether it will sell its much cheaper Inspiron desktop computers and Vostro line of laptops.

Désiré Athow
Contributor

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at ITProPortal.com where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.