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Play.com launches DRM free music site

Popular e-tailer Play.com has launched a new UK music store called Playdigital (opens in new tab) which offers more than one million tracks from Music studio EMI which can be played on all media players thanks to the lack of Digital Rights Management solutions.

Play.com had been voted the best online retailer ahead of Amazon and eBay is a poll published by Foresee Results at the end of last year.

Tracks prices start from only 65p and although Play.com has yet to sign more music groups like Sony, Universal and Warner Music Group, the e-tailer, which is the third most visited e-commerce website, remains convinced that consumers will be attracted by DRM-free tracks and by cheaper prices compared to Apple's iTunes.

Play has already pledged to sign the rest of the music group quartet on Playdigital.

Amazon announced earlier this year that it was going to extend its Amazon MP3 downloads (opens in new tab) store to countries outside the US and has already signed all four major music groups and is in a unique position to offer nearly 2.9 million DRM free tracks, with album prices starting at less than £3.

Another lesser known online music store, 7digital (opens in new tab) has been offering full DRM-free versions of music tracks from EMI for over a year at prices starting from 50p.

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at ITProPortal.com where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.