Improved Collaboration Is Main Focus Of Web 2.0 Technologies, Says Survey

Popular Internet tools such as Facebook and iGoogle are at the heart of a recent survey that reveals new figures regarding enterprise adoption of Web 2.0 technologies.

The survey, conducted by Ziff Davis Enterprise, polled 282 IT professionals about their plans and concerns around Web 2.0 adoption, with more than 71 percent of respondents indicating that improved collaboration was a primary driver for adopting these new technologies.

Social networks are becoming an attractive business tool for major organizations, with companies looking to implement these technologies for both their employees and customers,” said David Lavenda, VP Marketing & Product Strategy at WorkLight who commissioned the survey.

“It’s consumer technologies that are driving companies to adopt these applications – tools like Facebook, iGoogle and other popular Internet services we all use at home.”

Still, while more than half of survey respondents confirmed that companies they work for allow access to social networking sites such as Facebook, 41 percent claimed that security remains their chief concern in offering their employees access to these tools.

“This data reinforces the fact that security should be a priority for organizations implementing Web 2.0 services and tools,” said Lavenda. “Organizations need to provide a secure environment for their employees, customers and partners to collaborate and access enterprise application data.”