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Asus HD4850 512mb PCI-E Graphics Card EAH4850

The 8800GT/GTX series really dominated the market, with the hilariously titled 'next gen' 9 series again pulling ahead of ATI.

It seems though, ATI's strategy was not to dominate Nvidia from the top down, but rather to sneak some cards onto the market that did very well on price whilst delivering very good value performance.

The HD3850 was a great example of this and put the proverbial ATI cat amongst the not so happy, to be proverbial, Nvidia-shaped pidgeons.

Now ATI have announced (early we might add), that they are releasing their 'next gen'. In the labs today is the HD4850; this time Asus is kindly supplying the requisite hardware for our review.

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Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at ITProPortal.com where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.