From today, prospective Apple iPhone 3G junkies, me included, are invited to sign up for their new shiny plastic toy.
O2 sent the emails out first thing this morning, and their web site shop promptly expired under the load.
Try, try and try again the iPhone of marketing dreams could be chosen, but when it came to pay, you were requested to wait a minute and then the web page fell back to the start.
No purchase. But be warned, O2’s cookies have captured your attempt and if your not careful you could end up buying not one but 4,5,6 or however many iPhone ‘attempts’ you made.
Now that would make for a surprise delivery on Friday, and more surprising bill.