LG To Launch LCD Television With Integrated Freesat

LG has penned a contract with Freesat, the free-to-air-satellite broadcasting company, to launch products integrated with Freesat functionality, sometime this year.

Though the venture will kick start with manufacturing digital TVs integrated with Freesat tuners, there are prospects for launching more Freesat-integrated products in future, LG noted.

The initial two products to be launched by LG are the LH5000 and LH7700, with the former boasts of refresh rate of 200Hz that will offer high-quality picture.

Quoting the significance of the deal, Emma Scott, Managing Director Freesat, said in a statement, “We’re extremely pleased to be working with LG as a manufacturing partner for Freesat in 2009”

As LG rests among the leading consumer electronics manufacturer in the world, the partnership would surely enhance Freesat’s viewers to enjoy its content in a much better way, Freesat added.

As of now, Panasonic offers range of its LCD IDTVs with integrated Freesat functionality, and the company has updated its Freesat-integrated line-up of TVs in September last year.

In addition, Freesat also asserted that it is in continuous talks with a wide range of consumer electronics manufacturers so as to launch more such products in this year.

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Our Comments

We've got Freesat in the office on a big screen and it is clear that it is part of the future with a clear commitment from some of the biggest players in the content market and a well defined road map with FreesatHD already in operation. The fact that it is widely available and does not carry a high cost premium makes it even more attractive.

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