Internet Population Smashes "One Billion" Barrier In December 2008

A report published by leading Internet research firm comScore asserts that the worldwide Internet usage figures had crossed the 1 Billion mark during December 2008 with the highest number of users coming from the Asia Pacific region.

The report also highlights the slowing down of growth of Internet in USA which incidentally has come third in overall share of internet audience at a mere 18.4 percent and is topped by Europe and Asia Pacific region who have a respective share of 28 percent and 41.3 percent internet usage.

The report which also covers the reach of specific internet properties has highlighted the popularity of Google which it claims has a reach of nearly 77 percent of the worldwide internet audience.

Other internet properties that figured at the top included Microsoft’s network of sites, Yahoo with a reach of 64.2 percent and 55.8 worldwide internet audiences respectively.

While terming the breaching of the 1 Billion figure as significant, Magid Abraham, CEO of comScore expressed his opinion on the growth of Internet in near future by mentioning “The second billion will be online before we know it, and the third billion will arrive even faster than that, until we have a truly global network of interconnected people and ideas that transcend borders and cultural boundaries.”

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Our Comments

The first one billion user mark is significant. With the advent of smarter, web-aware mobile phones, combined with the widespread availability of mini netbooks, the next billion connected users should come much faster. The global economic slowdown could eventually halt the growth but this will only be temporarily.

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