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NVIDIA GeForce GTS 250 technology preview

I think it's fair to say that the renaming and/or rebranding of graphics boards tends to go down like a lead balloon amongst the enthusiast community (journalists included), whether it comes from either NVIDIA or AMD's ATI graphics division.

It's the kind of thing that rarely has anything particularly good or useful associated with it, and is often regarded as little more than an effort to sell old parts by pulling the wool over the eyes of the average consumer.

Today, the opening day of the CeBIT event in Hannover, Germany, sees NVIDIA launch the GeForce GTS 250, a part which has already seen plenty of bile spewed at it from certain corners as nothing more than the GeForce 9800 GTX+ with a new name.

Is this really the case? To coincide with the launch, we'll be taking a brief look at what it's all about. You can read the rest of the article over here (opens in new tab).

Désiré Athow
Désiré Athow

Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website building and web hosting when DHTML and frames were en vogue and started writing about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium. Following an eight-year stint at ITProPortal.com where he discovered the joys of global tech-fests, Désiré now heads up TechRadar Pro. Previously he was a freelance technology journalist at Incisive Media, Breakthrough Publishing and Vnunet, and Business Magazine. He also launched and hosted the first Tech Radio Show on Radio Plus.