There are reports that retailers across the country are cutting the price of current generation gaming consoles to encourage potential purchasers to make up their mind before a busy bank holiday weekend.
Sainsburys is offering the Nintendo Wii Console for under £150 including VAT and delivery and after a £10 discount using voucher code C2JN-T3LU-8K3L. Nintendo is the only major console manufacturer who hasn't reduced its prices or introduce a new version.
That said, a £29 reduction off the official RRP could mean that Nintendo is quietly offering rebates to selected big customers and we heard reports about a £145 Nintendo Wii at Asda although the deal is instore only and lasting only till Sunday.
Online Retailer Shopto.net is has also announced that it will be undercutting the price of the Xbox 360 Elite by £10 and has started offering preorders at £189.99 including delivery for Microsoft's console instead of £199.99.
Furthermore, they are offering both the old "fat" Sony Playstation 3 80GB console and the new PS3 Slim model at discounted price; the first one is currently on sale at £199.99 (instead of £249.99) while the new model is available for £229.99, a £20 reducton from the suggested retail price.
Even the soon to be expensive Xbox 360 Arcade gets a significant price cut at Additions. The disk-less Microsoft gaming platform has a retail price of £119 (instead of the £160) and yet this can be slashed to £94 using a widely available code (zg426) that gives £25 off.
Last but not least, the Xbox 360 Console system with a 60GB hard disk drive is on sale at Argos for £166.49 which is significantly less than the suggested retail price and won't last long since Microsoft has already said that the model would no longer be available for sale once stocks are cleared.
The console by itself is only part of the equation. Users will need to buy accessories, games, services and other items in order to fully appreciate their investments and be entertained. Gaming is a serious industry and one that brings in much revenue even in a recession.