In a bid to take on Google and Microsoft in the web based business email domain, IBM has launched the LotusLive iNotes, a sophisticated on-demand e-mail, contact management system.
The solution is primarily aimed at large corporate customers who may be looking to shift to a SaaS (software as a service) platform from their traditional office based email systems
They may specifically want to integrate workers across different geographical regions and those workers who are not attached to office desktops and who are increasingly mobile.
IBM has also decided to aggressively price the solution at just $3 per month which is significantly lower (by around 50 percent) than Google Apps Premier Edition, which apparently is priced at $50 per user per year.
Analysts believe that aggressive pricing from IBM is primarily directed to gain a market amongst small and medium businesses, some of whom may have concerns with outages that have recently plagued the Gmail platform.
Many may be looking to explore a more reliable and secure solution which additional collaborative features or at least a credible alternative from a blue-chip technology company.
LotusLive iNotes is based on technology that IBM obtained from Outblaze, a Hong Kong based company, which the company acquired at the beginning of the year.
IBM claims that its solution offers exemplary standards in terms of security, reliability and privacy. Only time will tell whether Big Blue hit the jackpot or not. Outblaze is an experienced solutions provider with more than 10 year experience and supporting over 40 million users.
( The Wall Street Journal)